Primedia Outdoor Home Page

Innovative Airport Advertising

Innovative Airport Media Types

Primedia Outdoor offers a wide variety of innovative media types for internal airport advertising opportunities:

Media Types



Internal airport advertising forms a part of the Primedia Airport Advertising Division.
Primedia Outdoor Innovative Airport Advertising


Primedia Outdoor provides various internal media types which which create the opportunity for striking branding and advertisements.


Click on images to enter slideshow

Innovative Airport Advertising: Glass Doors
Glass Doors


Innovative Airport Advertising: Fan Zone
Airport Fan Zone


Innovative Airport Advertising: Ticket Dispensers
Ticket Dispensers


Innovative Airport Advertising: Pay Stations
Pay Stations


Innovative Airport Advertising: Queuing Rails
Queuing Rails


Innovative Airport Advertising: Escalators
Escalators


Innovative Airport Advertising: Floor Graphics
Floor Graphics

Glass Doors

Primedia Outdoor is offering an innovative airport advertising opportunity in the striking branding of the glass doors at the domestic arrival terminal at O.R. Tambo International Airport.

Target: Everybody entering and exiting the terminal, passengers, "meet-and-greeters".

Airport Fan Zone

The Primedia Outdoor Airport Fan Zone is an innovative airport advertising structure comprising 15 segments. Each segment includes three panels and an A2 lightbox that floats ± 30mm above the facing panel. The area surrounding the lightbox may also be branded.

Advertising Benefits:

  • New advertising innovation creates interest and attracts attention
  • Complementary exposure to "meet-and-greeters"

Ticket Dispensers

Primedia Outdoor covers the four ticket dispenser "body" panels. This creates an innovative airport advertising structure which can be creatively utilised in driving your brand message to individuals who are parking at the airport.

Location: Entrance and exit of the multi-storey parkades.

Pay Stations

Primedia Outdoor offers an airport advertising opportunity in the base and side panels of the different sized pay stations which are available at all the parking areas at the airports. It creates the opportunity for brand dominance and visibility to all airport visitors.

Location: The multi-storey parkades and all other parking facilities available at airports.

Queuing Rails and Queuing Belts

The queuing rail airport advertising medium offers two-sided panels that are viewable from outside or within the queue. Queuing rail advertising is available at O.R. Tambo International Airport. Situated in the domestic departures hall, they target passengers that already have boarding passes and are waiting for their flights to depart.

Size: 32 panels, each approximately 1m x 1m.

Escalators

Primedia Outdoor offers branding and airport advertising opportunities on the escalators at the multi-storey parkade at O.R. Tambo International Airport.

The four sets of escalators convey passengers and "meet-and-greeters" between the four floors of the parkade.

Floor Advertising / Floor Graphics

Floor graphics are an eye catching and innovative airport advertising medium that offer the versatility of availability in any airport terminal. Floor graphics are high-quality substrate, laminated and non-slip, and are serviced weekly.

Locations

  • O.R. Tambo International Airport
  • Cape Town International Airport
  • Durban Airport